Milind Barse
Conceptual Art Director

Hansaplast



Play Safe


RELEASED 

Make playtime a more happy experience for both, the parents and the children. The use of the plasters to look like a seesaw, a swing and and a slide highlights this issue in a playful manner.














Interactive game

As children learn faster through games it just makes sense to push the idea further on the gaming platform. Mr Bumpy is given various tasks to be completed on his way home but each task has a danger that he needs to avoid, but if he doesn't there are always plasters at hand to keep him safe. The winner is the one who uses the least amount of plasters to see Mr Bumpy get home. Children get to know of everyday dangers in the smallest of things and learn how to avoid them.








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